Case studiesRiftstorm

Aproveitamento de testes de jogo no mecanismo de marketing

Criação de comunidade durante o desenvolvimento

Pre-launchMythic ProtocolTwitchYouTube
Slaying on YouTube
292K views and counting
Ser tático em Twitch
283 Desafios concluído
Muitos testadores de jogo
Helped reach 30K playtesters

missão

What Mythic Protocol needed

Mythic Protocol needed help connecting with the right creators to build a community pre-launch and gather quality feedback during their public playtests. The team needed a platform that can help them consistently turn public playtests of specific parts of the game into content and scaling to various regions like LATAM, NA & EU.

Solução

How the Drop ran

With Dare Drop, Mythic Protocol was able to reach their core rogue-like multiplayer shooter creator community and scale additional outreach with variety creators. Scaling a robust pre-launch strategy over multiple beats, Riftstorm consistently pulled record high engagement that added 4.9M impressions over just 2 beats. The pre-release hype and community growth gave the Mythic Protocol team a strong foundation to generate mass product interest before their beta tests and eventual release.

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